The latest Future of Professionals Report 2025 delivers a clear message: AI isn’t on the horizon - it’s here. And it’s moving fast.
For accounting, tax, legal, and professional services firms, the implications are huge. Those with clear AI strategies are already seeing measurable benefits - while those without risk falling behind.
But what does that mean for your firm?
Here are eight critical questions every leader should be asking right now:
1. Are we moving fast enough?
AI is transforming professional work. Early adopters are reporting increased efficiency, productivity, and cost savings. Is your pace aligned with the speed of change - or are you waiting for “perfect timing” that may never come?
2. Do we have a visible AI strategy?
Firms with clear, documented AI strategies are twice as likely to see revenue growth compared to those with informal or ad hoc approaches. Does your team know where you’re headed - and why?
3. How are we building AI proficiency in our teams?
The report emphasizes this point: “AI won’t replace professionals - but AI-powered professionals will.” How are you equipping your people with the skills and confidence to thrive in an AI-driven future?
4. Are we addressing ethical and security concerns?
Data privacy, transparency, and overreliance on AI remain top concerns. What governance, policies, and safeguards are you putting in place as AI tools become more embedded in your workflows?
5. What ROI are we aiming for?
More than half of organizations are already seeing ROI from AI - primarily in efficiency and productivity. But the real leaders are leveraging AI for innovation, client experience, and measurable revenue growth. Where is your firm on that curve?
6. How are we preparing the next generation of modern professionals?
Future-ready professionals aren’t just technically proficient - they know how to use AI to enhance their expertise and client impact. Are you creating the environment for this evolution to happen?
7. Are we building an AI-first culture?
Technology alone won’t transform your firm. Success requires alignment across strategy, leadership, operations, and individuals. Is your culture ready to embrace AI, or resist it?
8. What’s holding us back?
The biggest barriers to AI adoption aren’t technical, they’re organizational. Lack of clarity, fear of change, and resource constraints are common. Which of these are in your way, and how will you address them?
Why This Matters
This isn't trend chasing. It's future building.
Firms that act now, thoughtfully, strategically, and decisively, will be the ones shaping the next chapter of this profession.
Read the full Future of Professionals Report 2025 report.